Product Safety is at the top of my list when it comes to marketing to the consumer.  No doubt, safety is one very important aspect to consider before finalizing a purchase. In a previous post Consumer Product Safety: The FDA and You" I mentioned how safety was more important than segmenting target market groups, choosing the right packaging and proper marketing channels. I still believe that too, but I must tell you I saw something recently that made me realize that all things work together t...
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